It's a dream come true for many indies, but now comes the nightmare part. Amazon has decided that it should email readers who purchased the indie version of the book and let them know that it will no longer be available and they can ask for a refund, and they will pay for the over $4 difference to purchase the new NY book. But the author is going to have to pay for that refund.
Nice.
So because she's found some success, she can afford the many thousands of refunds that will come pouring in? How different is the book in its NY version that this refund is even necessary? And why is Amazon breaking its terms of service and allowing returns after 7 days? Does it do this with the indie books it signs for its publishing business? Do those now Amazon published authors get mass emails sent out that their books are available for refund and they then have to eat that cost?
Amazon seems to be saying something about the content being the problem. Yeah. I heard this, on a much smaller scale, a few months ago. I took a book off sale in July, yet Amazon kept it for sale until September. Then in November, I saw a refund for the book. Whoa! That's definitely more than 7 days (the length of time one gets to submit for a refund supposedly), even if you go with the September date. Amazon's answer? It was a content issue.
I called shenanigans and told them there was no problem with the content that the thousands of other readers hadn't found. I went round and round with them to no avail. They were like the ignorant kid who only knows enough to warrant a punch in the face but argues his point louder than anyone else. I finally gave up.
Hopefully, Jamie McGuire doesn't give up and takes the big Zon to the mat. It's about time. Amazon has become a bully in the indie world, regardless of how many devotees it has among us. Any time there's a problem, it spits back nonsense emails that answer nothing, and good luck trying to get them on the phone. (Why we tolerate this business with no phone calls is beyond me. They make money from me and I can't get to talk to someone in person?) Their customer service might be stellar, but their vendor service is the worst.
I personally have no real problem with people being stupid or naive (which seems to be an epidemic in the indie publishing world), but when the rest of us pay for that stupidity, it's a problem. There are constantly problems with authors' dashboards at Amazon and yet no one seems to be asking if we can even trust our sales numbers. As long as the rankings on the books keep rising, who cares, right?
Far too many indies can't see past their glowing praises of KDP Select or free days or permanently free books getting them something to notice that Amazon bears very careful watching. What it's doing with this author is wrong. It breaks their own TOS. That in itself is a problem, but it's even more than that. Amazon has become a bully, and unless indies begin to see that and stand up to it instead of trying to make friends with it or believing we make too much money for the company for them to ever want to hurt us, we'll all find ourselves in a place where we have no control over our work, much like Jamie McGuire.
Jamie McGuire is asking readers who have been offered the refund not to take it until she gets things straightened out with Amazon. I say they should go one better. Don't take the refund and complain to Amazon that this is unfair business practices. Stop Amazon on this and it might have to remember that their TOS is enforceable against them too, not just something to be wielded against authors.
For more on Jamie McGuire and the Beautiful Disaster issue, visit her FB page at https://www.facebook.com/Jamie.McGuire.Author
UPDATE: Amazon has retracted its offer of a refund on Beautiful Disaster and now says the entire thing was an error. While I am pleased for Ms. McGuire, this doesn't change my opinion that Amazon bears close watching.
